More than a hundred years ago, William Harbutt invented one of the world’s most loved and long lasting products – Plasticine.

Now you can create even more from this world famous modelling clay with new bright neon colours, modelling tools and fab packs! Plasticine lets you make the most amazing creations and do anything your imagination dreams up. Add fine detail, layer colour upon layer, go higher than a skyscraper, and create a new machine or even an animal from out of space. And the very best part? Plasticine never dries out so you can leave your creations out for the whole world to marvel.